Friday, March 22, 2013

Dragonette's New Video "Run Run Run"

I may be a little late on this one, but I do my best not to miss any news from Dragonette. They released a great album late last year, and they aren't backing down with it yet. "Run Run Run" is the latest single off of "Bodyparts" and they've released a brand new video.



This video is actually pretty interesting and unique. By that I mean it is entirely shot from the same angle, as lead singer Martina makes he way through various situations and scenes. All of the camera shots are shown straight on, only occasionally deviating from this. The journey is mostly played in reverse, showing you her night out, and how she got the various stains and messes that she is present with towards the beginning of the video.

While "Run Run Run" isn't the first song I would have liked to see made into a music video, it certainly wasn't far down the list. This is clearly one of the stronger tracks on the entire album, making it an easy seller while also showcasing a different side of the group after their staple of being an electro-pop band from the previous entries.

It still isn't clear if the "Bodyparts" era of Dragonette is coming to a close. They could very well still make other videos from this pristine album (anybody else wanna see what "Riot" would be like?). All I can say is that this video was perfectly timed to bring people back in just as the album was starting to lose attention from both the music and blogging worlds. Bravo, guys. You've won me over yet again.

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